I’m not a beer drinker, but over the years I have enjoyed some of the commercials advertising beer on television. Currently, Miller High Life has some ads that I find amusing. Big guys from the distributorship show up at places where they feel the privilege of selling “the High Life” has been abused. They raid the refrigerators and shelves, retrieve cases of the beer and load them back on the truck. All the while, one of the men grumbles and complains about the misuse of the High Life.
The facetious message is there is an obligation attached to being a retailer of this special brand of beer, and no pretense will be tolerated. I know a lot of people take their beer seriously!
The furor over Barry Bonds and his pursuit of the baseball home run record shows the passion of many people for a sport and its heroes. It’s entertaining to me to read the responses posted along with online articles about this and related topics.
In the current presidential election campaign the candidates and the voting public will articulate loyalties, beliefs, and priorities. We’ll discover people’s commitments and how far they will go in backing them up.
What are the obligations of beer sellers, baseball players and their fans, political candidates and voters? What is the role of passion in these and other pursuits?
When we ask the same questions of Christians we may find that a consensus is difficult to reach. The expression of obligations and passions sometimes are difficult to read among people of faith, especially pertaining to worship attendance, the practice of spiritual disciplines, biblical literacy, and the distinctive quality of a Christian approach to life.
Maybe we need the guys from the High Life to visit a few churches and check this out!
Enjoy the videos!
Updated: Friday, 3 August 2007 4:08 PM EDT
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