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Gamezombies: Press Releases & other Marketing info

Thursday, 28 July 2005

Xig announcement
Topic: New Game Announcements
FOR IMMEDIATERELEASE Contact: Greg Waring

403.289.9441






XIG™ CAPTURES IMAGINATIONS


NEW GAME first of its kind to combine the best features of strategyboard games, the adventure of puzzle making, and collectible cards –
‘the Original Puzzle Trading Card Game?’





Calgary, AB, July 27, 2005 – Most people enjoy a great strategygame – some people love puzzles – and others are excited aboutcollectible cards. In extremely unique fashion and the ‘first ofits kind’, GT? Fun & Games Inc. has combined all of these featuresand officially unveiled today the much anticipated game ‘XIG™ - TheFour Elements’. The extremely unique and innovatively designedstrategy game immediately captured attention with the stunning new style gameart by artist Tim Huesken and the very original idea behind the tile strategygame combination with collectible puzzle cards.



Gamers young andold who got a chance to play the game at sneak peek sessions last night in Calgary and Chicagowere clearly impressed with the game. “A first class game involvingthe beauty of puzzle making, the strategy of a great board game, and the bestelements of fun that make great games great.” commented Lonni Olson, along time game enthusiast. 12 year old Max Nawrot concurred, “Thisis awesome. The Fire Pathway is for sure my favorite – but Ican’t wait to see the Air Pathway”. A son and mom comboalso raved about the game - “Some games my son likes I justdon’t get it – he loves this one and not only would I buy this gamefor my kids, I’ll play it and understand it!”, added mother Cindy Cardiff.



Feedback for thegame has been strong from retailers and distributors. “XIG™potentially represents a whole new category of product for gamers” saidSean Devitt of the Sentry Box game store in Calgary. “There is great responsefrom those who see and play the game. It will be very exciting to seeXIG™ and the future plans over the next few years.”



“It has beensaid before, but XIG™ is unlike anything in the marketplace today”,said Greg Scott of GT?. “I think the originality of the concept -capturing the adventure of puzzle making, the fun of a strategy board game, andthe options for collectible cards - has really caught peoples’imaginations.”



DETAILSOF THE GAME



XIG™is a tile style board game utilizing various play strategies and memory skills– involving ‘puzzle playing cards’ that ‘click’ togetherto form amazing pathways as you play. Some people seem to purely enjoyputting the puzzle together to see the pathways and check out all the creaturesand artifacts and their unique way of fitting together. However, the realadventure comes in playing the game where players race each other to completetheir chosen pathway – hindered by opponents forcing played cards out ofthe pathways and into memory piles. Special ‘XAP’ Cards(involving magic spells that advance or thwart your efforts) put a great edgeto the game. It ultimately comes down to strategy of how you place yourpuzzle cards, strategies used to protect your cards & pathway, and when youplay your ‘XAP’ Cards versus your opponent(s). Luck of thedraw of cards and strategies chosen truly makes every game playeddifferent.



Thepathways in the game are based on the 4 ancient elements – Earth, Fire,Water, and Wind (Air). The artwork is very cool with the creatures withineach pathway aligned with their respective element. Players typicallydevelop a favorite pathway as they are exposed to the game and the creaturecreations.



Thegame is being offered in an original Game Box offering the complete set ofEarth and Water Pathways, plus 30 XAP Cards, 2 XIG Cards, and 2 card collectorboxes. This will be followed very shortly with Expansion Packs containingthe complete sets of the Fire and Air Pathways. The Expansion Packs willinclude everything needed to create and play alternative puzzle pathways of thegame and enable to expand the game from 2 players to 3 or 4 players ormore. The Expansion Packs will also contain special limited editioncollectible cards appealing to fans of game collectibles. The limitededition cards also have the ability to slightly alter the game play offeringfresh new angles to the game. “Through focus groups we found adesire to collect the cards because of their originality”, addedScott. “We designed the Puzzle Cards specifically to be able to fitperfectly into card sleeves so that as an option for those interested in thecollectible side – players will be able to collect the new limitededition cards first through a taste in the Expansion Packs – and laterwith special Booster Packs featuring special collectible cards for thepathways.”





After 2 years ofdevelopment, test play, focus groups, and refinements – the puzzlingadventures of what XigSaw is underway. XIG™ is available at leadinggame retailers across North America. Find out more about XIG™ by visiting www.playxig.com. Try XIG™, theadventure is worth it for the whole family.



PLEASE NOTE - ‘XIG™ - The Four Elements’ is being released and shipped todistributors this week and can be expected to be available at retail locations inapproximately 2 weeks.



AboutGT? Fun & Games Inc.
GT? is aCalgary, AB andChicago, ILbased entrepreneurial venture founded by 4 seasoned veterans of variousdisciplines, including graphic design, art direction, strategic management andmarketing. GT? is ‘fun’ inspired and hopes to helpcreate great memories through great games. XIG™ represents thefirst product for GT?, with plans well underway for XIG™ extensions intonew languages and markets, licensed products, and later generations of the coregame.





For moreinformation contact:

Greg Waring or GregScott

Ph -403.289.9441 (XIG1)

Fax –403.289.9441

greg@playxig.com

Posted by games/zombiereviews at 6:26 AM PDT
Updated: Thursday, 28 July 2005 6:28 AM PDT
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