Tuesday, Nov. 24, 1998


New Radicals' release is new, radical

 

Who is Gregg Alexander? The creative force behind New Radicals is an unknown, but it is unlikely that he will stay that way. With his debut album, 'Maybe You've Been Brainwashed Too', Alexander has spun the roulette wheel of stardom. He's going to win, too. His sound is fresh and fun, his lyrics are catchy and meaningful. It's too bad that it all sounds as fake as the Spice Girls.

Radio and MTV have given extensive exposure to 'You Get What You Give', the first single off 'Maybe..', and for good reason. It's a great song, with all the flash and pizazz that make superstars out of former unknowns such as Alexander.

The rest of 'Maybe..' isn't quite as intriguing as 'You Get What You Give', but it's not half bad, either.

'I Don't Wanna Die Anymore' is one of 'Maybe's slower tracks, but also one of its best. Alexander's vocals are excellent; his unusual sound is perfect for tracks like this.On that note, it's important to recognize that one of New Radicals' strongest qualities is Alexander's voice. His nasal twang is a step away from what we expect from popular music lately. It's a good thing, and the best thing about the album.

Other exciting New Radicals moments include 'Jehovah Made This Joint For You' and 'Someday We'll Know'.Alexander is still the driving force behind the music, but both of these tracks feature music that demands attention. The simple instrument structures and powerful choruses make these worth at least one listen, if not 10 or 12.

Maybe's title track is a bit of a letdown, but so is the rest of the album if viewed under certain light. The biggest disappointment on 'Maybe..' is its overall plastic feeling. The album seems fake, like Alexander wasn't really the one in charge of his sound.

There's a bit of Milli Vanilli-Spice Girls formulated pop residue, but it can be ignored. According to the liner notes, Alexander wrote, arranged, and produced the album. Maybe he really is that good. Only time will tell.

Despite its shortcomings, 'Maybe You've Been Brainwashed Too' is a fine piece of work. The New Radicals are a force to be reckoned with. The variety of sounds, unusual instrument pairings and Alexander's unusual voice make this a great album for just about any mood.

 

~ Hilton Price ~

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