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The Daisy doll was created as a premium for selling subscriptions to the Ladies Home Journal in 1911.  For 3 subscriptions plus $4.50 you could order a Daisy doll. This campaign was a huge success!  Originally 5,000 dolls were ordered. When the campaign was ended 26,000 dolls had been ordered and distributed!

Below are the pages from the Ladies Home Journal relating to Daisy. By clicking on the picture it will take you to a larger picture where you can read the text. These are large files so be forewarned.



March 15, 1911














April 15, 1911














June 1911














October 1911













December 1911