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Fun / foon Tokyo
Friday, April 23, 2004
I hear Japanese voices in my head.
Topic: Japanese Tech
Hypersonic sound. This is a focused beam of sound used to deliver marketing noises or other messages in a very personal way. The sound is inaudible unless you walk into its narrow path.
---> New Scientist, " We hold these freedoms to be self-evident..."
It sounds entertaining.
Yes. It does have fun's sudden and it acts inside your head, as if you're hearing something through headphones..... installing this in soda machines right now on Tokyo's streets. As you walk past, you'll suddenly hear inside your head the sound of the ice cubes dropping into the glass and the soda making that "psst" can-opening noise. You are going to be startled, you won't know where the sound came from and then you'll realise, wow, I was just hijacked by an advertisement.

Posted by trek/taro at 12:42 PM KDT
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