The Task
So, what do you need to do?
- Your team must choose the endangered species that you feel is the most valuable species to our planet, which species of all the endangered should be saved the most.
- You will then research this species focusing on the following guiding questions:
a. why is this animal in danger? (including information on the animal's habitat and how it impacts the animal's survival)
b. how can we protect this animal?
c. why should we protect this animal? (i.e. how does this animal affect other species or our planet?/why is this species the most important one to save?)
- You will create an advertising campaign in the form of a PowerPoint, an Public Service Announcement, or a poster.
Note: Each team must be working on a different species. We want variety here people! So once you know the species you would like to work on, please get approval from me before beginning your campaign development.
Extra note: I need to stress the importance of this task. If we don’t land WWF, the world's largest independent conservation organization with over 5 million supporters worldwide (i.e. lots of donations to spend), I will be very, VERY upset. And let’s just say you don’t want to see me upset.
But of course, before you can begin creating an ad campaign for WWF, a good advertising team does a little research to learn about their client and their “product.” Please click PROCESS below to learn more.
