I. Demography and economics
A. GI Bill of Rights (Servicemen's Readjustment
Act of 1944)
1. Response to fears of
unemployment resulting from 15 million returning GIs from WWII.
2. Sent millions of veterans
to school.
-- Majority attended technical and vocational schools.
3. Veteran’s Administration
(VA) guaranteed about $16 billion in loans for veterans
to buy homes, farms, and small businesses.
4. Bill contributed to
economic prosperity that emerged in late 1940s and into 1950s
B. Baby Boom
1. In the 1950s, population
grew by over 28 million; 97% in urban and suburban areas.
2. Between 1946 and 1961,
63.5 million babies were born
3. Proportional growth in
population unprecedented in American history.
C. Economic boom: 1950-1970 -- "The Affluent
Society"
1. National income nearly
doubled in 1950s; almost doubled again in 1960s.
a. Americans had about 40% of world’s wealth despite only 6% of population.
b. By mid-1950s, 60% of Americans owned their own homes compared with
only 40% in the 1920s.
c. Majority of postwar jobs went to women in urban offices and shops.
i. By 1990s, women would account for about half of total workers.
ii. Clash between demands of suburban domesticity and realities
of employment sparked the feminist revolt in the 1960s.
d. Economy largely fueled by the growth of the defense industry.
-- Accounted for over 50% of the national budget by 1960.
e. Cheap energy and increased supply of power facilitated growth.
f. Rising productivity (due to increases in education and technology) increased
the average Americans standard of living two-fold.
2. Consumerism
mushroomed as Americans had more disposable income to purchase
on consumer goods (cars, TVs, refrigerators, vacations, etc.)
3. Middle class
a. 5.7 million in 1947; over 12 million by early 1960s.
b. Suburbs
i. Grew 6X faster than cities in 1950s.
ii. Resulted from increased car production, white flight from urban areas
due to black
migration into Northern and Midwestern cities, and gov’t policies that
insured both
builders and homeowners.
c. Cult of domesticity re-emerges
i. A few advocated that science supported the idea that women could only
find
fulfillment as a homemaker.
ii. The concept of a woman’s place being in the home was widespread in
magazines,
TV, and society in general.
d. Dr. Benjamin Spock: The Commonsense Book of Baby and Child Care
i. Sold an average of 1 million copies per year between 1946 and 1960.
ii. Argued that parents should create a nurturing environment for their
children
and trust their instincts as parents.
4. Labor movement
a. 1950s was apex of labor movement.
b. Percentage of union workers has decreased from about 30% to below
18%
D. Sunbelt vs. Frostbelt (or Rustbelt)
1. Sunbelt is a 15-state
area stretching from Virginia through Florida and Texas to
Arizona and California (includes all former Confederate states)
2. Advent of air-conditioning
spurred enormous growth
a. Population increase twice that of the old industrial zones of the Northeast.
b. California which became most populous state by 1963.
3. War industries and high-tech
industries attracted millions to the west coast.
4. Aerospace industry and
huge military installations attracted millions to Texas and
Florida.
5. Traditional midwest industrial
workers lost ground as many of their jobs were
shipped overseas.
6. "Rustbelt" states of
the Ohio Valley angered at federal outlays for Southern
and Western states
-- South and West received $125 billion more than Northeast and Midwest.
7. Every president elected
since 1964 has come from the Sunbelt.
8. Sunbelt’s representation
in Congress has increased significantly.
E. The New Immigration
1. Immigration Act of 1965
spawned a flood of immigration from Latin America (especially
Mexico) and Asia (esp. Southeast Asia, Korea, and the Philippines) for
the next three
decades.
2. Estimated undocumented
aliens by 1985: 8 million
3. Sunbelt most impacted
esp. California, Texas, and Florida; mostly Hispanic immigrants
a. By 1990, Hispanics accounted for 25% of population in Texas, Arizona,
and California
(over 50% of Hispanic population was Mexican)
4. Resentment among native-born
Americans resulted in political backlash against
immigrants in the 1990s, especially California
F. Shift from manufacturing economy to service
economy after 1970
1. Large % of manufacturing
jobs went overseas due to cheaper labor there.
2. "Stagflation" plagued
the U.S. economy in the 1970s during the Ford and Carter
administrations.
-- Caused by energy crisis, inflationary spending during the 1960s, and
a host of other
issues (see 1970s chapter)
3. Service industries grew
significantly, especially retail.
4. "Information Age" emerged
in the 1980s
5. Personal computer
revolution hit in 1980s and continued into 21st century
-- Internet became widely available to the public in mid-1990s
G.1980s saw significant economic growth and low
inflation under Ronald Reagan
1. Tax cuts coupled with
increased defense spending stimulated the economy but resulted in
huge deficits and a tripling of the national debt by 1988.
II. Culture
A. Leisure
a. TV emerged as the
most popular entertainment medium in the 1950s replacing radio (TV
hit the consumer market in 1947)
b. Some movie stars became
icons to the younger generation in 1950s: James Dean, Marilyn
Monroe
B. Rock n’ Roll: derived from African
American blues (before Elvis it was known as "race"
music)
-- Elvis Presley
burst on the scene in 1956 as brought rock n' roll to the masses
C. Art
1. Abstract expressionism
(1950s)
a. Artists attempted spontaneous expression of their subjectivity using
splattered paint and
color field painting.
b. Included Jackson Pollock, Willem deKooning, and Mark Rothko.
2. Pop Art in the
1960s
a. Andy Warhol -- Drew subjects from elements of popular culture
(e.g.
advertising, comics, and hamburgers).
b. Also, Roy Lichtenstein and Claes Oldenburg.
D. The Beat generation (beatniks) -- late
1950s
a. Group of young men alienated
by 20th-century life.
-- Movement began in Greenwich Village, NY.
b. Jack Kerouac: On
the Road became the "bible" for restless youth
c. Other prominent figures
included Allen Ginsburg ("Howl" -- 1956)
d. Emphasized alcohol, drugs,
sex, jazz, Buddhism, and a vagabond lifestyle.
E. Rise of the "New Left" and "counterculture"
1. Impact of baby boom generation
a. 1950 -- 1 million went to college; 1960 -- 4 million
b. Raised largely in economic security; 75% of college students came from
families with
income above the national average.
c. Student protest movement only a minority of student population -- 10-15%
2. New Left
a. By mid-1960s majority of Americans were under age 30.
b. Universities became perceived as bureaucracies indifferent to student
needs.
c. Students for a Democratic Society, headed by Tom Hayden
called for
"participatory democracy."
d. Free Speech Movement
i. Students at U.C. Berkeley stated sit-ins in 1964 to protest prohibition
of political
canvassing on campus.
ii. Came to emphasize the criticism of the bureaucracy of American society.
-- Police broke up a sit-in in December and protests spread to other campuses
3. SDS would become more
militant during the Vietnam War.
4. Counterculture
a. Like New Left, felt alienated by bureaucracy, materialism, and the Vietnam
War.
i. Turned away from politics in favor of an alternative society.
ii. In many ways, they were heirs of the Beats.
b. "Hippies"
i. Experimented with Eastern religions, drugs, and sex.
ii. Many involved in urban communes e.g. Haight-Ashbury district; others
in rural areas.
iii. Leading spokespeople: Timothy Leary, Theodore Roszak
-- Charles Reich: The Greening of America
iv. "flower children"
v. Most unable to establish sustaining lifestyle.
c. Music of the counterculture
i. Music: Bob Dylan, Joan Baez, Pete Seeger
ii. Beatles became influenced by Americans counterculture
iii. Woodstock, August, 1969
-- Featured Joan Baez, Jimi Hendrix, Santana.
-- Unrestrained drug use and sex
d. By early 1970s, counterculture was shrinking as a result of either its
excesses or its
members re-entering the mainstream.
III. Changes in Society
A. The Sexual Revolution (began in early 1960s)
1. Birth control pill
and antibiotics encourage freer sexual practices beginning in early
1960s.
2. Challenged traditional
values of pre-marital sex as taboo.
3. Gay and Lesbian rights
activists emerged in the 1960s and 1970s.
4. AIDS (Acquired
Immune Deficiency Syndrome) became an epidemic in the 1980s
a. Initially received little attention as earliest victims were gay men
and intravenous drug
users.
b. By end of 1980s, at least 600,000 were infected.
-- Many were heterosexual; nation became intensely alerted.
c. By mid-1990s drugs to prevent the onset of AIDS showed promise.
B. Breakdown of the family
1. Divorce rates doubled
in decade after 1965
-- By 1990, 50% of marriages ended in divorce.
2. Proportion of adults
living alone tripled between 1950 and 1980.
3. Children born to unmarried
mothers
-- Whites = 1 out of 6; Hispanics = 1 out of 3; African Americans = 1 out
of 2.
4. TVs came to replace many
parents as average child watched up to 15,000 hours of TV
by age 16.
C. Fundamentalist resurgence -- "Religious Right"
1. Born-again Christians
began to exert more political influence in late 1970s.
2. "Culture War": Jerry
Falwell and the Moral Majority allied with Ronald Reagan
during his presidency.
i. Denounced abortion, pornography, homosexuality, the ERA, and esp.
affirmative action.
ii. Championed prayer in schools and teaching of creationism in the public
schools.
iii. Advocated tougher penalties for criminals and strong national defense.
3. Mid-eighties, Pat
Roberston emerged as leading figure as head of Christian Coalition
-- Ran an unsuccessful bid the Republican nomination in 1988.
4. The "Religious Right"
became an influential minority in the Republican Party
-- A significant portion of this group rested in the "Bible Belt" of the
Old South.
D. Civil Rights
1. African American rights
movement in the 1950s and 1960s
2. Women's Rights movement
in the 1960s
3. Chicanos in the 1960s
and 70s
4. Native Americans in the
1970s
5. Gays and lesbians after
1970