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Pathos

Emotion is at the heart of pathos. A pathetic appeal centers upon evoking an emotion in the audience that aids in it being persuaded to accept a certain claim. Pathos often serves to keep the audience engaged in what the speaker is saying. It frequently comes in the form of an anecdote or story or even a simple reminder of a familiar emotional subject. For example, a lobbyist might try to influence her audience's opinion on gun control by telling a story about a mother of three being shot to death. In Aristotle's opinion a pathetic appeal works best when tempered with a logical one. Basically, he feels that pathetic appeals can be very effective, but should not be the sole basis of an argument.

Functions of Pathos

How does this relate to Bush's Outline of Iraqi Threat?

CLICK HERE TO SEE HOW BUSH USES PATHOS
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