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Office : 20A Fordyce Lane, Kolkata - 700 014, INDIA
Office hours : 5 pm to 8 pm, Indian Standard Time (+5:30 GMT) (except Sundays)
Telephone : + (91) (33) 22271022, +(91) (33) 22277882
Fax : +91 33 22176677
E'mail :

Formation of the Association

On January 20, 1980 Association of Voluntary Blood Donors, West Bengal was established by 89 voluntary blood donors of the state to work exclusively for motivating people to donate blood voluntarily to the Government Blood Banks with a view to eliminate the trade in human misery from the country.



This hundred percent voluntary organisation is run professionally, round the clock by a group of volunteers drawn from every walks of life who spare a fraction of their free time in a coordinated manner. There is no paid staff in the organisation.

Philosophy of the Organisation

If people placed in life can spare a fraction of their spare time along with the their skill for any social welfare mission in a coordinated manner in the principle of time sharing a real voluntary organisation can do much for the welfare of a developing country in an economic manner.

Strategies of the Organisation

All activities of the organisation revolves round the five areas :
  1. Education
  2. Motivation
  3. Donation
  4. Recognition
  5. Publication

Status of the Organisation

AVBDWB is registered under the Society Registration Act of the country. It has acted as the consultant of World Health Organisation, Geneva, Government of India, Government of West Bengal. The organisation is the defacto spokesman of the voluntary organisations related to blood donation of the country.


Gift of Blood (quarterly in English) and Rakta Rakhi (quarterly in Bengali) are the official organs of AVBDWB.


Seminar before a blood donation camp is usually conducted to highlight the social and medical aspects of voluntary blood donation.

Certificate Course in District

Every year three day certificate courses in the districts and sub-divisions are conducted throughout the state of West Bengal. Last year the course was conducted at more than 30 centres and more than 2000 trainees enrolled for the course. The object of the course is to train honorary blood donor motivators away from the metropolitan cities to recruit blood donors to meet the need of the locality.

Diploma Course at Calcutta

A diploma course (3 month duration) is conducted at Calcutta every year.

Courses with the Universities

Courses with the universities of West Bengal are conducted every year.

School Education Programme

In this programme, school children of 14+ age group are exposed to the science of blood and blood donation since 1980. Every year more than 100 schools are covered. Some of the children become blood donor on attaining the age of 18. This programme has paid rich dividend as majority of present voluntary donors are within 18-21 age group.

Master Motivator Training Programme

AVBDWB has conducted several Mater Motivator Training Programme in other states of India in English. The participants of such programme, in turn, are expected to conduct similar programmes in their state in their regional language. Several states/cities like Gujarat, Orissa, Delhi, Bombay, Pune, Andaman & Nicobar Island, Bihar, Madras and Bangalore have been covered under this scheme.

Courses at Medical College

AVBDWB also classes seminars in the class room environment at the Medical Colleges of West Bengal on Optimum use of Blood, Safe Blood Transfusion for the future blood users (doctors).

Motivational Techniques

The society is divided into various target groups and different kinds of motivational techniques are used for each group. It can be individual approach, group approach or mass approach keeping in mind both the short term and the long term effect.

Blood Donation

AVBDWB conducted 465 blood donation camps in 2017-18 and collected 28703 units of blood for Government blood banks.

Several mass blood donation camps are conducted in the city where large number of voluntary blood donors donated blood in a single camp.


Blood Donors (10/25/50/100 times), blood donor organisations are honoured every year on the foundation day of the Association (January 20).
For further information write to the Secretary at the above address or send E'mail at

Gift of Love

Posters of AVBDWB, 1980-2010

Postal Stamps of Different Countries on Blood Donation

Slogan on Blood Donation

Blood Donation - Common Questions Faced by Motivators

Annual Report 2020

School Education Progamme - Teachers' Guidebook

Gift of Blood, Jul-Sep 2019

Raktorakhi No 87

Blood Donation - Common Questions

Proceedings of National Conference and Workshop on Strategies for Blood Donor Recruitment and Total Voluntary Blood Programme, 2010

National Guidebook on Blood Donor Motivation (2nd Ed)

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