Jun Ji Hyun lagging in place as advertisement model
‘Korean Best Advertisement Spokesperson/Model’ has been conducted recently by a professional organization. Jun Ji Hyun who is the Queen of the advertisement had drop from no.1 to no. 5 as she is concentrating of entering the mega entertainment industry in Hollywood. Jun is the Queen of advertisement since 2003. Out of the eight surveys conducted by the same company, she came out top in five surveys while runner up in the remaining three surveys.
Until end of last year she faces competition as big names like Lee Young Ae, Kim Tae Hee and Song Hye Kyo also starts modeling for major advertisements. Even though with the fierce competition, Jun Ji Hyun still holds a strong 1st or 2nd place.
At the second half of year 2006, Jang Dong Gun who at the 2nd place overtakes Jun Ji Hyun becomes the king of advertisement while Jun Ji Hyun drops to 5th place.
Both Jang and Jun are modeling for major brands have been absent from the screen for quite a while. An analyst of the entertainment industry says even though Jun is still very popular but she looks unapproachable especially in ‘live’ programs and viewers are bored with her unchanged sexy image.
On the opposite, Jang who is always known as the prince charming had his image changed successfully with modeling in advertisement like ‘Max Beer’ and ‘DS’ where he had shown viewers his playful and warmer side of his character which had gained him lots of plus points.
Those who had recently gain a place in the advertisement industry are Lee Jun Ki (at 4th place) who gain popularity after staring in drama “The King and the clown” and Daniel Henney (at 12th place) after staring in “My name is Kim Sam Soon”.
Korean consumers felt that Jang who is gentle with good looks are suitable to model for clothes and automobile advertisement while the hot pop star Rain is suitable for communication industry.

Rain to learn English language
Rain met up with 62 undergrads from Harvard University before flying off to Taiwan last week. He blurted that during the early days before his popularity surge, there was once he didn’t eat and wash for 6 consecutive days. He also mentioned that he wanted to learn English language to know more girls.
Hey, girls out there who can’t speak Korean, what do you thing? YESS….
There were 62 undergrads from 19 different countries attended the JYP entertainment, Rain surprise appearance really put a big smile to the undergrads face.
Rain is very busy with his world tour and is working hard to break into the U.S. entertainment industry. Rain had already received a few offers from the states and there will be a new album release soon likely during autumn.
Rain, we wish you all the best.

Rain in Ho Chin Minh
“Rain’s Coming” Concert had reached Vietnam, Ho Chin Minh City last Saturday.
When Rain stepped out from the airport more than 1000 fans are shouting for him. This time among girls fans there are also some guys fans welcoming him to HCM.
He told reporter in an interview that his first impression of Vietnam is that there are a lot of motorbikes and lots of ladies in beautiful long dress ‘Ao Dai’.
Rain’s drama <> is very well received in Vietnam.
Rain will be flying to Taiwan on 28th and perform his world concert on 30th.
Fans in Taiwan, are you ready?

Posted by planet/ki7576 at 9:23 AM EDT
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Eric and Prince ‘Lu’ in movie release press conference
Last Friday, press conferences for two new movies “Devils Game” and “As it is!” were scheduled at 3pm in Seoul. However, some small issues cropped up, Eric was late and Kim Jung Hoon belt was too loose causing untidy appearance.

Han Ga In who has been working together with Eric in the famous drama “Super Rookie” has been resting for a year before start working with Dennis O and Kim Jung Hoon in “Devils Game”. Han also attends the press conference in Seoul.
Han role is a CEO with an advertising company. On the other hand, Eric who plays opposite is supported by Han. Kim Jung Hoon is a heart surgeon, he appears in doc robe and says that it reminds him of his university days. (Kim was an undergrad for dentistry)
When all the actors and actress are standing in for photos, Kim’s belt suddenly falls loose. Luckily Kim reacts fast enough to turn around and helped by a back stage staff.

As for the other movie “As it is!” the press conference is scheduled at 3pm but leading actor Eric was still with the hairdresser at that time. Eric is late and reached Mingdong press conference one hour late at 4pm.
Eric apologies quickly and explained that his manager had made a mistake on the time, he promised that he will appear one hour earlier in the next conference to make up for the mistake.
Eric says he was injured when filming in a movie last year and decided to stop working for a while however he is attracted to a new drama script “Soon”.
Guess we will see another drama from Eric soon, hurray!

New Movie for Lee Da Hae
Da Hae who become famous after staring “My Girl” is the leading actress of the new movie “How are you, Miss?”.
Da hae role in the movie is an orphan who stays with her grandma in village. Her father left her when she was young and her mother died when she is still a child. After her garandma pass away, she went to Seoul to earn a living and unexpectedly won the beauty pageant contest beautifully by wearing the traditional Korean hanbok.
Da Hae in Korean hanbok on the RIGHT…..

Meeting with Jang Dong Gun
Hallyu star Jang Dong Gun will have a formal meeting called “2007 Jang Dong Gun’s Story” on this coming Thursday in Japan. No entrance fee is imposed for the meet up.
The organizer had decided to let 8000 fans attend. Tomorrow is Jang’s birthday and this meet up can be considered as a birthday celebration for Jang himself. Fans are really happy to hear this as they can celebrate his birthday with him. Though there is no specific program line up on that day but the Japanese fans are very sure that they will hear Jang’s singing.
Happy Birthday, Jang!!!

Hyun Bin is dating?
Last week, Hyun Bin admitted that he is dating Hwang Ji Hyeon in his official fan club.
Hyun Bin is first spotted in a skiing resort with Ji Hyeon.
He said Ji Hyeon and himself are good friends and care for each other but he still could not adapt the term ‘dating’. As the news spread on when he is not in Korea, Hyun Bin says he’s a bit worried and hope that this will not come as a shock to his fans.
Since both Hyun Bin and Ji Hyeon are popular movie stars, their relationship is in very high profile.
Ji Hyeon name has been hot after staring in “Come back, Soon Ae!”. With her 172cm height, she definitely fit into Hyun Bin’s girlfriend criteria.

Prince ?Lu? in Japan
The famous Hallyu actor Kim Jung Hoon was in Tokyo, Japan last Sunday to meet up with his fans. Though there were 1100 fans attended the gathering but more than 5000 fans had applied for this precious chance to meet up with Kim. The entrance fee was at JPY6300 but it is said that the tickets was price at almost JPY50,000 in the black market. This definitely proves how famous this hallyu star is.
At the gathering, Kim sang his new single <>. When he recite the lyrics in Japanese, fans were so touched and some even in tears.
Kim starts to break into the Japan market after staring as Prince ‘Lu’ in “Goong” which has him capture million of hearts there, he then launched his first album “5 Stella Lights” last year and had his first concert in Japan last December.
Next month, Kim’s new movie will go on air, can’t wait to see his new drama right?

Posted by planet/ki7576 at 11:56 AM EST
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Jeans ad for Song
Recently, Song Seung Hon signs a contract as a spokesperson for a famous jeans brand.
After Song completed army he had received numerous contract invitation. According to the source, this brand is very famous and well-receive in U.S. and Asia.
Song who looks confident with fun-loving freedom is suitable as a role image for this brand.
Song is as charming as always, isnt he?

Choc Figure for Jang Don-Gun
A supermarket in the city of Seoul University has a 181cm Jang Don-Gun figure made with chocolate. This figurine with Valentines Day background has attracted young couples to post for pictures.
The supermarket spokesperson says they have done their survey that resulted Jang as the ‘wanted’ guy for a date.
The figurine is made from a 100kg chocolate (without the base) and 181cm is Jang Don-Gun’s actual height. Jang’s figurine is holding a digital camera where Jang is the spokesperson. According to the survey digital camera is also voted as the most desired gift at Valentines Day.