WEB 205: E-Commerce
COURSE INFORMATION
HACC Workforce and Economic Development Division
Summer 2002
COURSE NUMBER: WEB 205
CREDITS: 3
COURSE TITLE: E-Commerce
INSTRUCTOR: Glenn P. Hoffman
OFFICE PHONE: (717) 763-3939
DIVISION SECRETARY: (717) 780-3247
OFFICE LOCATION: Hall 125 (Adjunct Faculty)
OFFICE HOURS: By Appointment
COURSE SYLLABUS
DIVISION: Workforce and Economic Development
COURSE: WEB 205 - E-Commerce
CATALOG DESCRIPTION:Introduction to Electronic Commerce and the elements of
its infrastructure. Course topics include electronic commerce software, electronic
commerce security issues, and electronic payment systems. Present business strategies
for electronic commerce, including branding, technology-enabled relationship management,
purchasing, electronic data interchanges, supply-chain management, auction sites,
virtual communities, and Web portals. Topics also include international
concerns, legal issues, ethics, tax issues, project planning and management issues.
COURSE OBJECTIVES:
- Demonstrate an understanding of the terms: Electronic Commerce, the Internet, and the World Wide Web.
- Demonstrate an understanding of the concepts: Economic Forces and Electronic Commerce.
- Demonstrate an understanding of Value Chains in Electronic Commerce.
- Demonstrate an understanding of the Infrastructure for Electronic Commerce: Packet-switched networks, Markup Languages and the Web, Web Clients and Servers, Internets, Intranets, and Extranets, and Internet connection options and tradeoffs.
- Demonstrate an understanding of Web-Based Tools for Electronic Commerce: Web Server Hardware and Performance Evaluation, Web Server Software Features Sets, and Web Server Software and Tools.
- Demonstrate an understanding of Electronic Commerce Software: Marketing Smarts, Hosting Services, Basic Packages, Midrange Packages, and Enterprise Solutions for Large Firms.
- Demonstrate an understanding of Security Threats to Electronic Commerce: General Security, Intellectual Property Threats, Electronic Commerce Threats, and CERT – Computer Emergency Response Team.
- Demonstrate an understanding of implementing Security for Electronic Commerce: protecting Electronic Commerce Assets, protecting Intellectual Property, protecting Client Computers, protecting Electronic Commerce Channels, ensuring Transaction Integrity, and protecting the Commerce Server.
- Demonstrate an understanding of Electronic Payment Systems: Basics of Electronic Payment Systems, Electronic Cash, Electronic Wallets, Smart Cards, and Credit and Charge Cards.
- Demonstrate an understanding of Strategies for Marketing, Sales, and Promotion by creating an effective Web presence, identifying and reaching Customers, creating and maintaining Brands on the Web, and Business Models for selling on the Web.
- Demonstrate an understanding of Strategies for Purchasing and Support Activities: Purchasing, Logistics, Electronic Data Interchange, Supply Chain Management, and Software for Purchasing, Logistics, and Support Activities.
- Demonstrate an understanding of Strategies for Web Auctions, Virtual Communities, and Web Portals: Auction Basics, Web Auction Strategies, and Virtual Community Strategies.
- Demonstrate an understanding of the Environment of Electronic Commerce: International, Legal, Ethical, and Tax Issues.
- Demonstrate an understanding of the Business Plans for Implementing Electronic Commerce.
TEXTS:
- Electronic Commerce, By Gary P. Schneider and James T. Perry
Course Technology, Cambridge, MA, c. 2000, ISBN 0-7600-1179-6
COURSE METHODOLOGY:
On-line.
Class members responsible for learning and teaching.
Projects.
Hands-on Exercises.
On-Line Tests.
TOPIC OUTLINE:
- Introduction to Electronic Commerce
- The Internet and the Web: Infrastructure for Electronic Commerce
- Web-Based Tools for Electronic Commerce
- Electronic Commerce Software
- Security Threats to Electronic Commerce
- Implementing Security for Electronic Commerce
- Electronic Payment Systems
- Strategies for Marketing, Sales, and Promotion
- Strategies for Purchasing and Support Activities
- Strategies for Web Auctions, Virtual Communities, and Web Portals
- The Environment of Electronic Commerce: International, Legal, Ethical, and Tax Issues
- Business Plans for Implementing Electronic Commerce
SUMARY OF REQUIREMENTS:
Assignments and Project from the Web CT Web Site.
Assignments and Projects from the instructor.
On-Line Tests.
GRADING SYSTEM:
LETTER GRADES:
A = 90 - 100% = 402 to 447 Points
B = 80 - 89% = 358 to 401 Points
C = 70 - 79% = 313 to 357 Points
D = 60 - 69% = 268 to 312 Points
F = 0 - 59% = 267 Points and below
COURSE LATE ASSIGNMENT POLICY:
In this course, if an assignment is late, the assignment grade will be reduced by five (5%) percent of the assignment points for each day the assignment is late.
If an assignment is late based on extenuating circumstances, an extension may be given. The assignment will not be due until the extension date; however, you must arrange for the extension prior to the regular due day, except where it is not reasonably possible based on factors outside of your control. ALL ASSIGNMENTS ARE DUE BY THE WEDNESDAY OF FINALS WEEK – BUDGET YOUR TIME WISELY!
ACADEMIC DISHONESTY POLICY:
Academic honesty is one of the fundamental principles upon which the College was founded and upon which it must operate to continue to perform its most important function. Students are expected to be honest in all of their academic endeavors. The college views academic dishonesty as a serious breach of conduct. Depending upon the nature and severity of the dishonest act, the faculty and the College may discipline a student for verifiable acts of dishonest occurring in or out of the classroom. Specific procedures for handling incidents of academic dishonesty are contained in Regulation 584.
Please enjoy this class!
