Originally launched in 1988, these cute little Teddy shaped graham crackers were so popular that they sold over 10 million pounds during their first six weeks of production and eventually made them the #3 brand in its category during its first year.
    Seven years later, Teddy Grahams changed the shape of these cute little pot-bellied guys to action figures with three different forms :
- arms up/legs together
- arms down/legs together
- and arms down/legs apart
    Today, the original shapes are back to appeal to a new generation of kids everywhere.