All he need was PR

A million box of business cards

Careful image consultation

Securing reputation

~~~~~~~~~~~~~~

A clever market plan

He didn't understand

That's all it really takes

He could have played for higher stakes

~~~~~~~~~~~~~~

Now

Somehow

We've gone wrong

~~~~~~~~~~~~~~

Chorus:

This Jesus thing, it's a smash hit

It's packaged right

All stocks have split, it's a smash hit

It's gone worldwide

~~~~~~~~~~~~~~

Join His name to any cause

Drop His name to get applause

They never get enough

Nothing here to be ashamed of

~~~~~~~~~~~~~~

Those ever loyal fans

They wanna get their hands

On His newest merchandising

Ignoring overpricing

~~~~~~~~~~~~~~

Now

Oh Wow

We've gone wrong

~~~~~~~~~~~~~~

Repeat Chorus

~~~~~~~~~~~~~~

It has no explanation

It smells like exploitation

~~~~~~~~~~~~~~

Repeat Chorus