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3 Pricing Methods for Mobile App Developers
Mobile apps are the hottest buzz word in the
technological world these days. The introduction of mobile devices like
smartphones and tablets that are supported by the internet has increased the
dependence of people on technology more than ever. Mobile applications are
computer programs which are adapted to operate compatibly with the mobile
operating systems. The whole and sole motive of these mobile apps is to grant
the user with an enhanced usability. These apps assist the users in their
everyday work. For instance: Being updated with live scores for games, reading
news, reading and replying to emails, etc. Mobile apps have made these mundane
stuff simple to access.
Mobile application development is a lengthy procedure that demands the app
developers to carry out an extensive investigation to plan out the minutest
details for the app. Furthermore, this study process gets murkier while
building a cross platform mobile app. At present if you desire to make profits
with app development business, in that case you ought to cater to an assortment
of mobile operating systems. A mobile app can not stir up revenue for you if
you are building it for only one particular operating system. Cross platform
apps are the prerequisite of the day. Pricing of the app should be such that
that it enables the developer to make a little income for all the hard work he
has put into it. But these intangible elements are what that makes it complex
for the designers to approach to a definitive value for their apps. Lots of
confusion surrounds this decision.
Pricing Tips & Strategies to Follow
Though pricing shall never be an easy job but with the subsequent tips and
suggestions one can arrive to a decent price point for the app.
1. Cost Oriented Pricing Strategy
This is the generally adopted technique to reach to a perfect price for a
product but this approach is tough and gets confusing at times. In this method
the developer calculates and evaluates tentative overheads that he has incurred
while designing the app and to that amount he adds the profit he desires to
gain.
2. Demand Oriented Pricing Strategy
As the name suggests, this approach is dependent upon the demand for the app in
the marketplace. Demand is directly proportional to the price.
3. Competitor Oriented Pricing
This approach is habitually adopted by a new participant in the market. At this
juncture, the developer prices his app in tandem to the price of the
competitor's app. This approach helps in establishing high and low price points
for the development.Navigate here for more details regarding mobile apps .