Spirit of America
Dear Spirit of America donors and friends,
This message is an update on:
* Our projects in Iraq and Afghanistan
* Our "Make Freedom Win" campaign
* Sandy Shapero, new Spirit of America CEO
There is also an update on my new work and role with Spirit of America.
SPIRIT OF AMERICA PROJECTS
At the link below you can find updates on a variety of Spirit of
America projects including backpacks for children, help for orphans
and support for carpentry programs.
"MAKE FREEDOM WIN" CAMPAIGN
We are launching a new campaign to build awareness and support for
Spirit of America's projects in Iraq and Afghanistan. The campaign
features Public Service Announcements (PSAs) by General Tommy Franks
and Senator John McCain. Other PSAs are in development. The theme of
the campaign is "Join us and make freedom win." The PSAs will be used
in an email and Internet campaign and our team is also working on
television broadcast of the PSAs. You can see two of the longer format
PSAs (for use in the Internet campaign) at the links below.
General Tommy Franks video:
Senator John McCain video:
I hope you'll find these PSAs reflect well the work of Spirit of
America that you have supported. If you would like to arrange for
placement of the PSAs on your local radio or television stations,
please email email@example.com for details.
SANDY SHAPERO, NEW CEO
I'm delighted to announce Dr. Sandy Shapero has recently joined Spirit
of America as Chief Executive Officer. Sandy brings a great background
in growing and managing large non-profit organizations. Before
joining Spirit of America, Sandy enjoyed a long career as an executive
in philanthropic and corporate endeavors. He was formerly Senior Vice
President of Los Angles Orthopaedic Hospital Foundation and Founding
Director of the hospital's Center for Gerontology. Prior to that he
served as President and CEO of the City of Hope National Medical
Center. Early in his career Sandy served as a Chaplain in the U.S.
WHAT I'M DOING
Over the last two years I've had the great, great privilege and honor
of founding and leading Spirit of America as a full-time volunteer.
It has been an incredibly rewarding experience. A chance of a
lifetime to make a real difference. I can't thank you enough for your
support and your very kind and encouraging words along the way.
Before Spirit of America I started a couple different companies. Thus,
my background has principally been one of an entrepreneur. I
sometimes say that I was born without the gene (or common sense) that
prevents one from starting something new against overwhelming odds.
I recently started a new business - SignalOne Media - to create
commercial television in emerging markets. Our focus is creating new
commercial channels focused on young adults in specific national
markets in the Middle East. My partner, Ambassador Mark Palmer,
founded a similar enterprise in the 1990s called Central European
Media Enterprises (CETV) that created the first independent,
commercial television stations in the former Soviet Bloc (e.g., the
Czech Republic, Slovenia, Slovakia). The company was and is very
successful. We believe a similar great opportunity exists today in
the Middle East. We've invested our own capital and with the support
of a few other brave souls we are giving it our best shot. Please
wish us luck.
I am deeply committed to Spirit of America's ongoing work. It is
critically important. I will remain Spirit of America's Chairman and
I'll be an active one.
As always, thank you for your support.
and the Spirit of America team.