Department: Media & Community Information†† ††††††††††††††††††††††††††††††††††††††††††††††††††††††††† Academic Year: 2009-2010


Completed by: Mike McKee, Sonja Yarbrough, & Mark Kirby†††† ††††††††††††††††††††††††††††††††††† Date: October 31, 2008


1.Mission Statement:The Media & Community Information Divisionís mission is to present a proactive, positive, accurate public image of the college, its programs and services, both internally and externally, provide superior community services and enrichment opportunities to its district.








Intended Outcomes


Assessment Measures


Performance Criteria/Expected Results

Related Strategic Plan Goal

Evaluation and Planned Actions

Use of Results

(Close the Loop)

The A/V department will provide the college &

community with facility

scheduling that provides

superior service with required equipment, no schedule conflicts and high constituency satisfaction.

Survey evaluations of constituent usage of facilities and equipment requests as to satisfaction of services requested. Were they accurate, requests handled promptly, no building or room conflicts, etc.

Survey results indicating satisfaction of at least 80 percent.

6.1, 6.2



The public information office will develop a weekly schedule of faculty & staff newspaper columns.

Weekly/yearly scheduled columns submitted by deadline to newspaper. Submitted columns edited to Associated Press Style, facts checked to accuracy and maintained to required word count.

Weekly columns will be submitted each week of the year with an 80 percent success rate.




The performing arts center will increase subscriber base to annual Lyceum events.

Survey questions developed with input from Research & Institutional Effectiveness office. Data is collected and analysis made to determine future Lyceum events.


Increase Lyceum subscribers for 2009-2010 season by 10 percent.

7.4, 7.5



NOTE: assessment should focus on effectiveness, efficiency, constituent satisfaction, or impact on functions, services, processes or student learning.