Topic: Contact Lenses
When you are dispensing contact lenses, you might want to remember this conclusion from a recent study about the Belgian market: "Convenience is very important in the contact lenses market and demand is high for disposable and silicone hydrogel contact lenses. The two-weekly and monthly disposable category, even with sales dampened by the economic downturn, has retained its position as the most important sector in this segment. Belgian consumers are price-minded and the fact that two-weekly and monthly disposable contact lenses are cheaper and can be worn longer is important for consumers" regardless of the drawbacks.
