When Ben Urich left the Daily Bugle, with Jameson's blessing and understanding, he formed the online newspaper Frontlines.com with Sally Floyd, they later form the print newspaper Front Line. When the Hulk invaded, Ben and Sally, in their capacity as the new editorial staff of Front Line, are two of the few reporters who cover the alien invasion in close proximity. During the course of those events, Sally Floyd learns that Daily Bugle editor Jonah Jameson was the mysterious financial backer of the publication, a fact which they agreed to hide from Urich, lest it kill his spirit.
Editor-in-Chief:
Ben Urich
Employees:
Joe "Robbie" Robertson
Sally Floyd
Norah Winters
Peter Parker
