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Following their recording session at Atlantic studio, the band returned home to play at various small venues. One of these was at the Swan, Yardley, in Birmingham. Brian Ridge writes: "I was a promoter in those days. Robert Stigwood was a good friend of mine, and asked me to play them at one of my venues, just to see the response! Well, we sold out BIG time! I knew all the boys from the other bands they were in...The Manfreds, Bond and Mayall". Cream played the Swan on the night of May 7, 1967, after having played a short set at the Empire Pool, Wembly, earlier in the day. They were contracted to play two forty five minute sets, and were paid £275 for the night. Brian was kind enough to share photos of this night with us! |
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Eric on stage, back in the days when "crowd control" meant the crowd controlled itself ! Note that he is playing his Danelectro guitar! |
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