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Comments to Q7 of Texas team Texas team gave a very good answer to this question and put pros and cons in one table, very clearly. Regarding some cons, I have some comments below:ˇ°Revenue may drop due to lost of clientsˇ±, the revenue might not drop but increase possibly, it depends on which kind of clients you lost and which kind of clients you get. If the three stages strategy of VERT (Exhibit 3) succeed, they will lose storefront clients whose contributed revenue is shrinking but get E-commerce clients who will bring the higher revenue through exchanges for commodity products, virtual distributor for catalog products, RFP/RFQ for bulk purchases and capital equipment and b2b auction.
