Why we like The Early Learning Centre, UK:

• The Early Learning Centre UK has possibly the largest range of quality, brand-name toys and games for your nursery or small children
• The Early Learning Centre prices are always excellent, and The Early Learning Centre customer services are always happy to help!
• The Early Learning Centre has years of experience in its field - the The Early Learning Centre online shopping experience is testament to that.
• The The Early Learning Centre Website is just so easy to navigate, and to purchase goods - it really is a pleasure to shop online at The Early Learning Centre!

Seriously, if you're looking for quality toys and games in the UK - that are both affordable, fun, and educational - then shop online at The Early Learning Centre, it's a no-brainer!

Buying direct from The Early Learning Centre Toy Store website saves you money. With the The Early Learning Centre bulk-buying power The Early Learning Centre cuts amazing deals with manufacturers and suppliers and passes on big, big savings to their customers. The Early Learning Centre customers know they won't find such good deals and good service at such low prices anywhere else!

Not all online toy stores are the same - click along to The Early Learning Centre and experience the difference. Angelina Ballerina, Balamory, Barney, Dora the Explorer, Magic Roundabout, Postman Pat, Thomas & Friends, Winnie the Pooh and more - all available, right now, at The Early Learning Centre Online.

All The Early Learning Centre toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of The Early Learning Centre toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with The Early Learning Centre in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout The Early Learning Centre website you'll discover a number of awards The Early Learning Centre toys have recently won, voted for by Right Start and Mother and Baby magazine, and The Early Learning Centre's commitment to providing safe, affordable, fun and educational toys is clear. Discover the The Early Learning Centre difference for yourself, at The Early Learning Centre website - you won't be disappointed.

That's Not My Pony Book, at Early Learning Centre
The enduring appeal of Rachel Wells's illustrations and the opportunity to touch a variety of textures make these books baby and pre-school classics. <br><br>Very young children will enjoy the bright and colourful illustrations while the different texture patches help develop sensory awareness.

Boil & Pour Kettle, at ELC
With realistic boiling sounds.

Play And Learn Robot, at ELC
Press the button to hear robot sounds and see lights flash. With parts that click as you move them, and beads to push around.

Kitten Cloth Book, at The Early Learning Center
Babies can follow and feel a texturedtrail through this soft cloth book.

Bugs Living Microscope, at Early Learning Centre
With two magnifying containers, tweezers, incubator, adjustable focus and lights for focussing on objects.

Science X - Electricity Experiments Kit, at The Early Learning Center
This Set contains 50 fun experiments involving Static Electricity, Electrical Circuits and Electromagnetism. Each experiment tells you what you need from your kit and anything that you may need from around the house, i.e. teaspoon of salt or scissors etc. Follow the easy steps to set up the experiment . When the experiment is complete, answer the ‘What has happened’ and ‘Think for yourself’ questions. The easy to follow step by step instructions make this an excellent way to develop your child’s interest in electricity and the world of science. <br><br>Box Size 43cm Width, 30cm Height and 7cm Depth. Weight .90kg<br><br>

15" Triceratops, at The Early Learning Center
15" Triceratops

4" Mini Cooper Diecast, at Early Learning Centre
Realistic 4" Mini Cooper

Stackable Storage Boxes - Pink, at Early Learning Center
Keep playrooms tidy with this set of three colourful, stackable storage boxes.Pink design has a soft fabric lid that won't trap little fingers.

Flip Mobile Phone, at Early Learning Centre
Pretend to call a friend with this easy to grip flip mobile phone. with bright buttons. Plays music, makes phone sounds and says 'hello' and 'goodbye'.

Wooden Play Pal Arch, at The Early Learning Center
With squeaker, bell and rattle and mirror.

Pirate Captain Outfit, at ELC
Three-piece piratecostume including hat, trousers and jacket with integral white shirt underneath. Perfect for pirates who enjoy playing captain. Fits pirates up to 116 cm tall.

Wooden Spoon People, at ELC
Enough fabrics, buttons, felt and crazy hair to make 4 fabulous wooden spoon people.

Wooden Spoon Monster Puppets, at Early Learning Centre
Everything you need to make four wooden spoon puppets. Choose funny people or crazy monsters.

Natural Artist Blue Paint, at ELC.co.uk
This bottle is made from PET plastic (a plastic that is easy to recycle). 25% of which is recycled PET. The bottle can be washed out and taken to your nearest recycling centre.

Pink 2 x C batteries, at Early Learning Centre
2 pack of pink C batteries.

Vehicle Pop up Round Tent, at Early Learning Centre
This durable pop up round tent is perfect for indoor and outdoor play and collapses for easy storage. Compatible with the ELC tunnel.

VTech Soft Singing Radio, at ELC
Twist the dials and press the music button to hear fun phrases and melodies.

Paint Palette, at ELC.co.uk
Six paint wells and one for water in the centre. Great for colour mixing.

Gruffalo'S Child Book, at The Early Learning Center
One dark night the Gruffalo's child disobeys her father's warnings and ventures out into the snow. After all, the Big Bad Mouse doesn't really exist . . . does he? A brilliant sequel to the classic picture book.

TP Kingswood Green Deluxe Swing Seat, at Early Learning Centre
Deluxe plastic swing seat uses rope attachments to the Double Swing arm. The swing can only be used when the Kingswood Low Tower is at full height.

Thomas & Friends - James, at The Early Learning Center
There's no way you're going to miss this colourful engine! Watch as smilingJames comes hurtling down the track with his load of coal close behind. Solidwood body and chassis with painted details, complete with front and rear magnets.

Science Museum Walk'N'Glide Skates - Pink, at Early Learning Centre
Getting your skates on couldn’t be easier than with these innovative Walk ‘n’ Glide wheels. A fully adjustable patented frame straps to feet in seconds, converting a pair of normal shoes into a fun and fabulous set of hot-pink skates. <br><br>Your child will improve their balance and coordination, and even learn about friction, forces and motion as they glide. <br>The unique two-wheel design makes it easy and safe for your child to walk on their toes when they need to go slow. And when they want to feel the ground beneath their feet again, the skates are small and neat enough to be easily stored away in a bag. <br><br>Fully adjustable to fit most shoe sizes. <br><br>Wheels approximately 7cm in diameter<br><br>

Make Up/Nail Set In Heart Tin, at The Early Learning Center
Beautiful tin with four nail varnish pots,a lip gloss and a set of toe separators.

Fisher Price Sing-Along Stage, at Early Learning Centre
Fun packed music centre with four instruments, lights, microphone and two music modes to encourage your baby to dance and play.

Aquadraw Thomas Mini Mats, at Early Learning Centre
Simply fill the pen with water and children can aquadraw their favourite Thomas characters in colour. No mess no fuss and it's impossible to go out of the lines, ideal for very young children taking their first creative steps. Scenes magically fade to colour over and over again. Great for travel fun too. Each pack contains 4 different scene cards and 1 aquadraw pen.

Jolly Phonics Letter Stampers, at ELC
Alphabet letter stampers with a pop-up-tab revealing a hidden word. It helps children to learn about the letters of the alphabet and practise their spelling skills. Contains 26 letter stampers and 1 ink pad.Jolly Phonics is a fun, multi sensory way to learn the sounds that letters make and how to put them together to make words.

Castanets, at ELC.co.uk
Olé! Dance the flamenco with this clickety castenet.

Sponge Painting Kit, at The Early Learning Center
Sponge painting is easy and fun, just let your imagination run. Contains 10 sponges, 1 sponge roller, 3 bottles of paint and a bowl.

Science Museum Fingerprint Kit, at Early Learning Center
Is your child a budding Inspector Morse or Sherlock Holmes? Are they always on the look out for left clues and ways of solving “crimes”? Then the Fingerprint Kit is the perfect gift for them to fulfil their detective dreams.<br><br>Every single person carries their own unique set of fingerprints, so now your child can discover who owns which ones and where they’ve been around the house.<br><br>They’ll love creating their own Detective ID card and fingerprints database, but just make sure you don’t get caught with your fingers in the cookie jar.<br><br>Storage box measures 15cm x 11cm

For over 30 years, The Early Learning Centre has been creating great toys - toys that help develop vital skills, toys that help kids get off to the best possible start, and toys that are tremendous fun! The Early Learning Centre's passion for learning through play and commitment to quality make The Early Learning Centre toys as relevant to today's children as those of 30 years ago.

The Early Learning Centre is much more than just another toy store, and at the The Early Learning Centre website you quickly discover what makes The Early Learning Centre different from the rest. A true commitment to retailing only the very best toys and games, with a focus on learning through play, makes The Early Learning Centre stand out from all the rest. Whatever you decide to buy from The Early Learning Centre - you certainly won't be disappointed!