|
|
Basic
|
Intermediate
|
Advanced
|
Score
|
|
| Press Agent (10 points) |
Resume and biographical
information is not displaying extended research and presents a less
than adequate image of the client. New ideas and information that
is collected and presented has not been fully developed. Grammatical
errors are present and proper sentence structure needs improvement. |
Presentation uses more
sophisticated presentation techniques. Product represents a new look
for the client as promotes a positive image. Ideas and information
are presented in a clear, concise manner. Occasional flaws in mechanics
are noticeable but are minor. |
Superior use of background
information is culminated in a refreshing collection of biographical
information that highlights the skills of your client. Mechanics are
flawless and your final production is of the highest quality. |
|
|
| Advertising Agent (10
points) |
New advertising and
media techniques are standard. No new ideas are promoted at this level.
There are mechanical flaws that also detract from the overall appearance
of your presentation. There is room to improve here. |
Occasional use of unique
advertising techniques are showcased. Minor mechanical flaws are present
and are noticeable. There is an effort to develop something unique;
however, your completed vision is not completed. |
Flawless use of media
to promote new and exciting advertising media for your client. Ideas
are unique and demonstrate a high level of interest and detail. All
mechanical concerns are mastered at this level. |
|
|
|
Travel and General Expense Agent(10
points)
|
Travel and budget efforts
are not fully coordinated. Expenses and rationale are not all accounted.
There are errors in the presentation and mechanical difficulties do
not allow for intermediate or advanced levels of communication and
accountability. |
Accounts are responsibly
recorded; however, there are minor errors in the management of data.
Mechanical errors are minor but are not flawless. Most details are
presented in a clear manner most of the time. |
Exemplary data collection
and management of group resources. Superior accountability for all
resources. Surpluses are a common to save more on the bottom line.
Mechanics and the method of presenting data is of the highest quality. |
|
|
| Full Team Project (10
points) |
Final presentation
is not fully coordinated. Presentation is not presented is a fluid,
concise manner. Members of your team seem unprepared to present information
in a clear and convincing manner. |
Final presentation
is coordinated with only minor flaws in the quality and mechanical
aspects of your teams research. Product showcases some new approaches
for your client occasionally throughout your presentation. |
Final persecution represents
the finest technical and aesthetic elements that compliment the efforts
and talents of your team and client. Flawless presentation techniques
are represented in a clear and convincing manner. |
|
|
| Grading (individual and group total score) |
5-10 points=C |
11-15 points=B |
16-20 points=A |
|
|
