To understand the below list, one must understand that it is against the rules set out by The International Baby Food Action Network to promote infant, follow-up or any breastmilk substitute to the public, health workers and health care facilities.
Discounts for Pre-Nan (IF), Nan (IF), Cerelac (CF); leaflets on Alsoy (IF) Direct contact with mothers at home to give information about infant feeding.
Publicity, discounts, tie-in sales for Good Start (IF) Good Start (IF) samples and gift packs by mail and at baby shows; Good Start magazine sent by mail to parents; leaflet sent by mail advises mothers to “start solids when it seems breasts are empty after breastfeeding”.
Côte d’Ivoire Special sales of Cerelac (CF); Posters for Nan (IF) and Nativa (IF); Special displays for Nan (IF), Nativa 1 (IF) and Guigoz (IF), Cerelac (CF); Gifts* in pharmacies Company reps contact mothers at home to give samples of Nativa (IF), Cerelac (CF).
Ghana Illuminated sign for Cerelac (CF) with shop name and another shopfront painted with Cerelac promotion. Cerelac (CF) advertised on TV.
Hong Kong Discounts for Nan HA (IF) Baby clubs; magazine ad for Nan HA (IF), “For Baby’s sake, count his allergy score”
Italy Discounts for Alsoy (IF), Guigoz (IF), Nan HA (IF), Nativa (IF), Nidina (IF) and gifts* with purchase of cereals. Nestlé Cereal (CF) sample in a magazine.
Malaysia Shelf talkers for Nestlé Cereal (CF); discounts with purchases of products . Nestlé Rice cereal ad for babies from four months in national daily The Star.
Mexico Promoters advise about infant feeding and Nan (IF), Nan 2 (FF), Bebe Menu (CF), Infant Cereal (CF); Gifts*; Discounts for Pre-Nan (IF), Nan Sin Lactosa (IF), Nan 2 (FF) An ad for Nestlé Infant Foods reads “se busca …para ser el bebe Nestlé” (Looking for …the Nestlé baby). Another ad was in the magazine Mi Bebe y Yo
Russia Nan (IF) and Bona (IF) publicity on infant feeding; discounts for Bona (IF). Infant Milk Cereals (CF) at city registry office when registering newborn.
Taiwan Samples of Nan (IF), Baby Rice cereal (CF). Nestlé Cereals (CF) and towels by mail.
Togo Guigoz (IF) and Cerelac (CF) publicity materials. Advertisements in Parents and Enfant for several products.
The USA Discounts for Good Start (IF) Good Start (IF) by mail; Nestlé magazine and website, “The Very Best Baby”, promote Good Start (IF); website links from doctors’ websites.
IF: Infant formula
FF: Follow-up Formula
CF: Complementary food
There are numerous other violations commited by Nestle but I though these few would suffice.
To see the rest of Nestle's violations, as well as other violators, click here to visit the IBFAN site.
Bolivia
Canada
