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Proving that maiming cute laundry icons can lead to success, 3DO announced that BattleTanx has become a top ten title nationwide. Retail stores such as Wal-Mart, Toys 'R' Us, Best Buy, Electronics Boutique, and Babbage's all report that 3DO's first title for the Nintendo 64 is a big seller. BattleTanx is also 3DO's first title to saturate the lucrative video rental market, with availability in all major game rental outlets, including Blockbuster Entertainment, Hollywood Video, and Video Update.
However, most of BattleTanx success must be attributed to their advertising campaign. The game wasn't exactly performing phenomenally previous to Snuggle's twin getting run over and burned. After the commercials hit, significant re-orders began piling up, sometimes being triple that of the original. BattleTanx -- Great game or great marketing? You decide.