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Tips for building a successful digital marketing campaign in 2017

 

 You want a strong and great start to 2017. But if you want to see profitable digital marketing campaign results next year, you'll need to use this remaining time of 2016.


Mobile marketing is big—but in 2017, it’s even bigger than your consideration. As per Smart Insights Mobile Marketing Trends, more than 50% of searches are made on mobile devices. Also, 91% of Facebook use and Facebook advertising profits comes from mobile-exclusive marketing only.

Some other source says that social media monetization will be the main trend for 2017. Paid media on messaging apps is an important trend to watch, and this suggests additional private web use instead of public.


Live video streaming, will be a very big trend. Because more social media networks are offering live streaming content, including YouTube and Facebook, this has to be a hint of where this 2017 trend is going on.

Everyone have to concentrate on multi-channel marketing. People are using different and multiple devices (like laptop, computers, mobile, tabs etc) to search any services or information or buy or sell anything. Generally, the average person uses four to five devices, and not coincidentally, Because of that all business owners make sure that their service or product can be seen in an identical or similar way on each format.

The world of digital marketing is rapidly shifting depends on the trend and if you stay constant then you can’t survey in this competition world. So, you want to keep analyzing the result of what you are already done and doing currently. What you worked last year, won’t work this year again, because of trends even changes from month to month. Thus, in 2017, continuously analyze your marketing results and keep developing with your audiences and customers. Think better to engage more customers in your business and be a best than your competitors.

Technologies are always advancing and so are the digital marketing platforms and other social media marketing, thus, not a matter which platforms you are choosing or focusing on, these above tips will help you grow business in 2017. So, be prepared and analyze your strategy to move with the flow of digital marketing trends.