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How The Choice Of A Real Estate Investor Website Affects Your Real Estate Investing Business

 


When you get your first real estate investing website, one of the first questions you have to ask yourself is "How can I make this website deliver the best results for me?"


There are so many things you can do in real estate investing - buying houses, buying notes, short sales, fixing and flipping, wholesaling.   And a lot more.  Or you can have a combination of several real estate business models.

 Your website must be easily adaptable to suit your business needs to achieve maximum profitability. Let us take a look at some of the most popular business models:

 

Real estate investing business models

1)    Buying Houses

 

 This is the most popular business model.  Most real estate investors buy houses.   Buying houses forms the basic foundation of most real estate investing businesses.

You could be buying houses in cash, or on terms such as lease options or any other creative ways.

 

2)    Selling Houses

 

 Usually, people who buy  houses also sell them. Just like buying houses, you could be selling them on retail or terms, such as lease options.

 

3)    Wholesaling

 This is also popularly known as flipping houses.   In this case you  locate houses in need of repair.  And you buy these houses at greatly discounted prices.  You then sell this house to a real estate investor who does any repair work and sells it or rents it out.


 So just a little effort gets you some quick cash.  You can flip houses without ever having to own them.

 In real estate investing, wholesaling is the fastest way to generate a healthy cash flow while spending little to no money.  A few hundred dollars is sometimes all you need to make a deal happen.

 

4)    Renting

 This one usually involves buying houses low and fixing them for tenants.

 

5)    Buying notes

 This is another business model popular with real estate investors.  Essentially by owning a note, you become the lender and do not have to own the property.

 

6)    Commercial real estate

 This covers a wide variety of approaches, such as apartments, shopping centers, land and so on.

 A lot of real estate investors combine both residential and commercial real estate investing. Residential real estate involves residential houses, whereas commercial real estate does not include residential single family houses.

 

7)    Other business models

 As a real estate investor, once in a while you find yourself involved in other business models.


i)    Private money

 Once in a while, you have to seek money to finance the deals for your real estate investing business.

 For this reason you have to actively look for private money investors to finance these deals.


ii)    Short sales

 Most real estate investors find themselves negotiating with banks to accept less than what is owed for a property. This process is called short sale and forms a part of most real estate investors businesses.


iii)    Loan modification

Loan modification has become popular in the recent years.  Some mortgage brokers and real estate agents are also real estate investors who do loan modification along with buying and selling properties.


So what types of websites for real estate investing are there on the market?

 First of all, it is important to select a real estate investor website that you can customize and adapt to fit into your business model without breaking the bank.  Changes like that should not cost you any money.

 In other words, your website must be able to accommodate any business model easily and quickly.   So you will not have to buy another website if your business model changes in future.

Interactive real estate investor websites

These websites are fully adaptable and offer complete customization and adaptability capabilities.  By default you can switch from one business model to the next with a single click.


 The websites are equipped with features that allow further adaptability to suit any business model.

Here are some of the business models supported by interactive real estate investor websites


1)    Websites for buying houses

 These websites come equipped with everything you need to buy houses.  The website presents you to motivated sellers  as the most credible person to buy their house.


 As a result, the leads you get through your website are fully pre-screened and pre-negotiated for you.

 Then you will only spend a few minutes to decide if to pursue the deal or to let it go.  You can then make offers to motivated sellers directly from your virtual back office and have full control of the closing process directly from your website.


2)    Websites for selling houses

 These websites are fully equipped with all features you need to sell houses.   You simply list your houses from the virtual back office and manage the whole process from there.


Potential house buyers can join your buyers lists as they view your properties.  A buyers list is one of the most important assets when you are selling houses.   You can get a buyer the same day you send your email brochure to your buyers list.


 Of course, social media come integrated on the websites so they can recommend your properties through Facebook, Google Plus, Twitter, etc.


This website can quickly be adapted for renting houses, lease to own, and so on.


3)    Websites for wholesaling houses

 This website accommodates the needs of real estate investors that flip or wholesale houses.

 These websites also have buyers lists and social media integrated into them.


4)    Websites for seeking private money

 This business model can be selected with a single click of the mouse.  This automatically changes to a website for attracting private money investors.


5)    Websites for buying notes

If you buy notes, you can convert your website to buying notes.  Again it's completely equipped for this business model by default.


6)    Websites for investing in apartments

You can quickly adapt your website for investing in apartments with just a few clicks.


Should your website have more than one business model?

 My first real estate teacher had a website that carried everything she did - teaching, buying houses, selling houses, wholesaling, renting, offering hard money and seeking private money investors.

She used to say it worked just fine for her.


 The next guru then used to say we should never mix buying houses, selling houses or seeking private money.  You must separate these business models.


 I personally do not support mixing business models on the same website. I once lost a wholesale deal worth over $10,000 because I listed the deal on my website for buying houses.  I had given my seller a business card with my website.   I then listed her house as a wholesale deal on my website.


I got a buyer who wired the money to the title company and we set a closing date. Unfortunately when the motivated seller saw what I was making out of her house, she refused to go to closing.   If I had kept the business models separate, I could not have lost this deal.


 Must you have more than one website for your real estate business?

 If you need to separate your business models on separate websites, then you must buy more than one website.

If you can get away with having a one stop shop type of website, then you can have just one website.   You have no limitations on how you can adapt your website with Interactive real estate investor websites. You can mix business models in one website as you choose, or dedicate each website for each business model.


 Ultimately, you must choose a website that accommodates your business models without conflict.


Interactive real estate investor websites offer a broad range of choices for different types of websites for real estate investing as well as customization capabilities. Learn how a highly effective strategy can affect the success of your real estate investing business, and how to close more deals using less time, money and effort.