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A dizzying variety of social networking sites exist nowadays, with Facebook and Twitter being the most widely used platforms. These two websites became open to users around the world in 2006, but they were not the first the first social media websites. The first recognizable social networking site, Six Degrees, was launched in 1997, around the same time blogging websites were created. Six Degrees was then replaced by more successful social networking web sites such as LinkedIn, Friendster and its clone, MySpace, in 2003. One year later, Flickr, an image hosting web site, and Digg, a social news web site, were introduced. Web sites which include Tumblr, Spotify, Foursquare and Pinterest were introduced years after to satisfy certain niches in the social networking community.


Facebook and Twitter have gotten so significantly integrated with our lives due to their numerous . Aside from connecting you to pals and relatives, both sites also offer breaking news and let you to learn more about a particular subject. They let you keep tabs on celebrities and brands and connect to people who share your hobbies. Social media websites also serve as very powerful tools that companies use to draw in new clients, retain old customers and produce revenue growth. Basically, social networking has become the new way of word-of-mouth marketing and companies that do not take advantage of it will lose consumers to businesses that do.


Even though Facebook is undeniably a really useful platform, its usage is beginning to wane, specifically among younger consumers. In contrast, the number of people who are utilizing Twitter shows a steady growth and this is why many businesses are investing time, effort, and money in order to have more Twitter followers.


The more people are speaking favorably about you on Twitter, the more credible your company seems. Increasing the size of your following and telling more followers to re-tweet your posts will help you create the desired buzz for your organization. 


There are services on the internet which allow you to buy re-tweets or followers. Intertwitter is one of them. Although such services are useful, the best way to increase your following is still to send out quality tweets regularly. People will look at your most recent tweets to determine if you are worth following, so aim to send out a minumum of one post daily. You can share a bit of advice, post a photograph, interesting news, and links. Tweeting different multimedia will make your content more fun to follow. To encourage people to follow and talk about you, experts propose that 80% of your Twitter activity should be about your followers and only 20% should be about promoting yourself.


Click here to learn more about Intertwitter.