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In the turn with the new millennium many people already owned and used mobile phones. The phones being used back then were limited to calling and sending simple text messages. That was before the coming of the smart phones. Smartphones are a type of cellphones which have computer ability or near computer ability. These phones are not only used for making calls and texting, but they perform a variety of other tasks. Smartphone's can now be used as effective marketing tools. All sorts of small businesses can benefit having an app developed specifically for their needs. This article focuses on mobile apps for bars.


mobile app

Mobile apps for bars are the type mobile applications which have been designed to serve the bar and or restaurant niche. The app ought to be equipped with certain functionality so that you can turn it into a highly effective marketing tool for the business. A few of the functionality should include a coupon management system, mobile ordering, payment processing, an advertising and marketing list, and more.

Building loyalty with check-In's and coupons.


Among the great ways that the app is useful for the bar industry lies in the loyalty coupon system. A loyalty coupon system describes a method employed by the company to reward the shoppers based on their loyalty towards the business. Every time a custom will come in they can check-in using their mobile phone. Each drink or food the consumer consumes can also be tracked through the mobile app system. The business enterprise owner can decide how and when to reward their potential customers with a special coupon. As an example, they may give away a free of charge drink after five check-in's. The shoppers are suddenly motivated to come back into the business repeatedly. What's more, every time a customer checks in or unlocks a coupon, they're prompted to share their experience with their circle of influence via text messaging, email, Facebook and Twitter. Their friends will likely then receive a request to become listed on the app community, and finally pull them to the bar or restaurant.

mobile app

Communicating effectively with customers via push notifications.

Push notification capability is one of the most effective features that the mobile app must have. They are very instrumental in customer marketing. Push notifications are messages that are delivered to customers' phones and deliver a great 97% open rate. The bar may notify their customers of a special event, a particular discount or simply invite past customers to come back with one push of the mouse.


These are just two of the numerous features an app can provide. Bars and restaurants would also benefit by enabling mobile ordering and payments, integrating their social accounts including Facebook, having a Fan Wall for customer interaction and more. A mobile app will enhance any company marketing efforts.

mobile apps