Marketing Essay
Marketing is related with
the activities that are followed by the marketers to promote their products and
services. The main activities included in marketing are planning and executing
the conception, pricing, promotion and distribution of ideas, goods, and
services to create exchanges that satisfy individual and organizational goals.
For the selling of goods and services, a wide range of marketing approaches is
followed by the marketers. Marketing is not just selling, but the main aim of
marketing is to make selling superfluous. This essentially means that marketers
do not have to do much of selling, if they are able to identify unfulfilled
needs of customers. There is a wider scope of marketing as a subject. Under
marketing related studies, different topics are studied, such as customer
relationship management, sales promotion, advertising and selling, service
marketing, marketing research, e-marketing, product life cycle, marketing mix,
new product development, etc. Having study of these marketing related concepts
and attributes and understanding them is not an easy task. The study of the
concept of marketing is very complex task for the students and learners who are
involved in the studies of marketing. In order to help the global students
solving their marketing related problems, we as the content development service
providers have taken initiative to provide academic help to the students in
relation to marketing related subjects, so that they can have better
accomplishment of marketing related studies with the proper understanding of
marketing and its concepts.
Research Papers
Marketing can be defined as
a process through which the needs of consumers are identified and satisfied,
profitably. In order to satisfy these needs a series of activities are taken
into consideration that create values for consumers, partners of business,
stakeholders and society at large. Over the years, the entire focus of
marketing has shifted on customers and each activity is seen from the customer
point of view, so that a greater value can be created for the consumers. Due to
its essential contribution to the field of management, it is seen as one of the
core functional department of the management. The development of marketing plan
is considered to be one of the most important academic assignments in
educational institutions. A marketing plan consists of aims and objectives,
PESTLE analysis, SWOT analysis, STP, Marketing Mix, etc. It is important to
have a through understanding about the concepts of these models, in order to
develop a feasible and impressive marketing plan. Many a time students find it
difficult to comprehend these concepts and aptly apply them for a particular
enterprise. The model like BGC, Perceptual mapping
are very significant and crucial to determine the competitive position of SBUs
and brands in the market place. We have a wide range of experience in the field
of content development and are known for providing quality content. We assist
students in development of marketing plan, PESTLE analysis of an organisation,
SWOT analysis of an enterprise and conduct analysis of marketing mix. Our team
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