Important Aspects in CRM continued . . .
Collaborative Customer Relationship Management
This aspect intertwines all aspects of CRM. It can relate the marketing, sales, services departments. It also provides feed back for each department.
Social Customer Relationship Management
Social CRM is the newest parameter in CRM, but is greatly needed to keep up with growing technology. Social CRM includes
using social networking sites such as Myspace or Facebook. Business can try to join in ongoing conversations with customers versus
starting conversations with them. Using this information in this context removes the presidence that may be set if a consumer was asked
directly by the business.
More Info on Social CRM
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