essential
comforts
Welcome!
What’s in a name – or at least what’s
with this name?
Essential: something
necessary or indispensable[1].
Essence: the
most important ingredient; one that has … an abundance of a quality as if
highly concentrated.
Hm-m-m…. All right, it’s a start.
Comforts: a condition or feeling of pleasur[e],
well-being, and contentment; the capacity to give physical ease and well-being:
enjoying the comfort of my favorite chair.
So . . . we could call our company “The Most
Important Ingredients for Pleasure & Contentment, or Relax In My Recliner.”
We thought that a bit too long.
We liked “A Little Dab’ll Do You” but as
Boomers we know that would be the second time around for that saying.
[1]All definitions in this text are excerpted from The American Heritage Dictionary of the English Language, Third Edition Copyright © 1992 by Houghton Mifflin Company. Electronic version licensed from Lernout & Hauspie Speech Products N.V., further reproduction and distribution restricted in accordance with the Copyright Law of the United States. All rights reserved.