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The Power of Being Different
Lesson 7:
Identifying ways to maintain open lines with sources. The best source to find answers to this topic is: Tom Peters. In The Brand You 50 (1999) he comes up with a wide range of
suggestions, from which we will present ten here (but there are many more!). ¯ (p.
158): point 7. Create a new habit: Visit your Rolodex. Once a
month. Pick a name of someone interesting you've lost touch with. Take him/her
to lunch--next week. ¯ (p.
158): point 9. New habit. You're in a meeting. Someone you don't
know makes an interesting contribution. Invite him/her to lunch--in the next two
weeks. ¯ (p.
158): point 12. Going out this Saturday night? Go some place new. ¯ (p.
158): point 13. Having a dinner party next Sunday? Invite
somebody "interesting" you've never invited before. (Odds are, he/she won't
accept. So what? Go for it. It's just like selling encyclopedias. No ring
doorbell=No sale) ¯ (p.
159): point 16. At church this Sunday, the pastor announces a new fund
drive. Sure you're busy. (Who isn't?) Go to the organizing meeting
after services. Sign up! ¯ (p.
159): point19. You're really pissed off at what's going on in your kid's
school. So run for the school board. ¯ (p.
159): point 21. An old college pal of yours invites you to go on a long
weekend by the lake. You never do things like that. Go. ¯ (p.
161): point 39. Take the door off your office. ¯ (p.
162): point 41. Join Toastmasters. ¯ (p.
162): point 48. Call the wisest person you know. ( A fabulous
professor you had 15 years ago?) Ask her/him to lunch. Ask her/him if he or she
would be willing to sit with you for a
couple of hours every quarter to talk about what you've done/ where you're
going. (Try it. It can't hurt.) Creativity self-test: Think of 5 more ways to maintain open lines with your sources. Don't just
write them down. Keep yourself to really doing them!!! Time for: Lesson 8
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