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According to the must see website: "Shibuya leads Japan in popularity, constantly creating new culture in the worlds of fashion, food, and music. Fashion trends that start here always draw the attention of young people and they quickly spread throughout Tokyo and then the rest of the country. Sometime between the late 80's and early 90's, Shibuya started to attract public attention as a fashion town. Shibuya, subsequently became more entrenched as the definitive spot for Tokyo's youth. With the boom in brand awareness and the economic boost of the Bubble Economy, PARCO and Marui enjoyed several prosperous years in that era. After Shibuya reached its peak as a trend-setting neighborhood, the town quickly fell back during the economic strife of the late 90's. Though the unusual fashion and makeup among teenage girls captured public attention again during the late 90's, it was in vogue for a very short time."
And A: aJ_1 |3|4. 1-3-4 Jinnan, Shibuya Ward (opposite Shibuya Fire Station.) Website: www.and-a.com. Phone: 03/5428 6720. During the surprisingly mild winter holidays of '06/'07 I was fortunate to host a visit from my cousin Kellie, an old Japan hand who now works in London. She is the aforementioned Kellie the same cousin who gave me the whole idea to live in Japan, and like many foreigners, she just loves Shibuya. One night before New Years we went shopping and sightseeing there. We found a place selling sunglasses for only 500 Yen (and what would you expect... they fell apart after only a couple of days!) We had dinner at a strange fusion restaurant called Shanti near Harajuku Station, which dished up Indian/Vietnamese curry soup brimming with seasonal Japanese vegetables. On the way to Harajuku we stopped at a mini department store opposite Shibuya Fire Station called And A. And A claims on their sign to sell music books design art fashion. It is very minimalistic, even by Japanese standards. For years in the early 00s And A was recognisable by the rows of silver mini bicycles lined up at the front door. Well, the bicycles are gone, but And A is still trying to be cool. And And A is suceeding, more or less (but then again, what store in Japan isn't cool? -- it is something in the blood, something which comes with consumate ease to the Japanese.) And A is a good place to get information about dance parties in Tokyo, pick up some flyers or listen to obscure CDs, or buy headphones of even Polaroid cameras. On the Polaroid front, they have some outstanding items, and prices range from up to 12,000 Yen for the clunky serious looking Polaroid Pinhole Camera, down to 2000 Yen for the artcore 1 click/4 photos/4 colors Pop Art Maker, essential for anyone wanting to make cover art for their new album on the cheap. And A have a bunch of outlets across Japan, at the following places in fact: Tokyo (Aoyama, Shibuya, Shinjuku), Yokohama, Sapporo, Sendai, Osaka, Umeda, Kobe and Fukuoka. There are And Accessorie's at Shibuya and Ginza, and a And A Homme store at Shibuya.
Contact the author Rob Sullivan at coderot@hotmail.com. Anticopyright February 2007.
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