Actually, it's more of what I prefer over what I like. For example, my favorite video games, not, "I enjoy video games". A simple concept, and one probably more useful to both you and I.
Video Game Characters: Sephiroth, Delita, Ness, Mustadio, Butterfree, Citan, Zero, Luna, Laguna, Artea, Dekar, Ganandorf
Books: The Wheel of Time series, The Nomad, Animal Farm, Of Mice and Men
Book Characters: Skandranon, Valsavis, Mat Cauthin, al'Lan Mandragoran, Grey Wolf, Bink, Dolph
TV Shows: Gundam Wing, Dragonball Z (both in Japanese w/ subtitles), Digimon (I admit it!), Friends, Simpsons
Movies: Endless Waltz, The Matrix, Jurasic Park, Blade
TV Characters: Gundam Epyon, Treize Khushrenada, Anavel Gato, Krillin, Blossom, Frieza, Chanellor Bing,"The Comic-book Store Guy" (from the Simpsons), George Costanza
Under-rated Characters: Krillin, Mustadio, Buttefree, Frieza, Gaav, The Comic Book Store Guy
Numbers: 0, 4, 17, 42, 28, 5478
Favorite Colors: Blue, Black, Red
Drinks: Water, Mountain Dew
Food: Pizza, Meatball Subs, Lasagna, Spaghetti, House Lo Mein, Fruit Snacks (the kind in pouches, damnit), Chocolate Bars
Games: Magic: The Gathering, RPGs, Advanced Dungeons and Dragons, Various MUD games