Everyday, all of us are bombarded by a seemingly never-ending stream of pop-up ads, banner ads, and spam when we try to surf the Internet.  Soon, we will not have to worry about these advertisements anymore. Advertising companies are coming up with better and even more annoying ways to get your attention. Given the daunting task to sell, ad executives have come up with many new ways to reach the consumer, however, it is yet to be seen if the latest advances will stack up to their predecessors.

Tablet PC Users can expect to see new advertisements when they access magazines and periodicals offered by Microsoft. These new ads will offer links that will allow the user to find out more information about the product being showcased. These ads will be extremely similar to the "living" ads that can be found in Salon.com's new advertising techniques.

Salon.com, in lieu of recent financial difficulties, has decided to increase revenue from advertising by offering companies the chance to have a four minute commercial on the site. The ads will be similar to television ads, and visitors to the site will have the option of paying a subscription fee or watching the ad.

New Flash technology will allow for amazing commercials to be shown on Salon.com. This same technology is improving pop up ads. Macromedia's Flash MX allows video to be embedded into exisiting Flash ads which solves the problems that currently occur when Macintosh users try to access streaming video.

In hopes to put this new technology to use, Sony and Dentsu, the world's largest advertising firm, have joined forces to form a company called Intervision. Sony's new role in advertising will be to provide consumers with ads suited to their personal needs. Intervision's PaSaTa allows users to complete a profile and then receive pertinent advertising based on the users' preferences.