On June 11 1966, Frank Sinatra was on top of the record charts with "Strangers
in the Night" and this announcement appeared in Melody Maker:
A sensational new 'groups' group' starring Eric Clapton,
Jack Bruce and Ginger Baker is being formed. Top groups
will be losing star instrumentalists as a result.
Manfred Mann will lose bassist, harmonica player,
pianist and singer Jack Bruce; John Mayall will lose
brilliant blues guitarist Eric Clapton; and Graham Bond's
Organisation will lose incredible drummer Ginger Baker.
The group say they hope to start playing at clubs, ballrooms
and theatres in a month's time. It is expected they
will remain as a trio with Jack as featured vocalist.
Cream was about to be born, and the world of music would never be the same.