KEXP in San Francisco has adopted podcasting and is transmitting it to thousands of listeners. Podcasts right now are mainly talk radio due to legal issues with music rights. The benefits of podcasting stated in the article are that its relative advantage, the ability for the listener to fast forward and rewind. Podcasting listeners who are an enterprising listener can download music onto their personal computer, making it very compatible with already existing technology. Its an exciting time to embrace change and grab hold of technology and see all that it has to offer.