Notes:
An estimated 1.4 million searches each month for this name. Exceptionally brandable for any related site.
This domain name has been appraised based
on its performance in four categories; Commercial Development
Potential, Recognition, Length and
Extension Value (click on any of these
categories for more information).
The average mark from these categories is
then compared to both recent comparable sales values and, more
importantly, the particular market referenced by the domain name (e.g
books, books about dogs, books about cocker spaniels, etc.).
ALL VALUES STATED ARE IN US DOLLARS.
From this is derived the CURRENT MARKET VALUE (CMV) and the POTENTIAL MARKET VALUE (PMV) of your domain name.
| The CMV is the amount which would be considered fair if neither buyer nor seller are unduly motivated. |
| The PMV is what you may expect if your name were to meet up with ideal market
conditions (e.g. non-trademark infringing and essential for
particular market) . |
These values do NOT guarantee a final selling value, which may be
more or less than the values stated.
|
DEFINITION
OF RELEVANT TERMS |
| Commercial
Development Potential -
this category reflects the ability of the domain name to be
used as a brand, redirect, campaign address, etc.. |
| Recognition
- in relation to our appraisal process, this refers to both
market recognition and recall value. In plainer terms, is
this name relevant to the market and is it easy to remember |
| Length
- in most cases shorter is better, however a longer more obvious
name can sometimes score higher than a short classified-ad
contraction style domain |
| Extension
Value - this category
refers to the .COM part of the domain name. Currently
.COM names still command the highest values followed by .NET,
some national domains and .ORG's. |
