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ETYS ---GRADE:: B

Pre-Open Alert on ETYS as investors rush to get in during pre-market...ETYS did not move much after opening up 48% but is above $2 in afterhours...

eToys (Nasdaq: ETYS - news), where revenue is up 403%, to $151 million, from fiscal year 1998 to fiscal year 1999. Where is the stock? Shares of eToys--which hit $71 in March--are now under $2. Security analysts expect sales to more than double this year, and grow to $590 million in 2001. Here's the problem: Profits remain elusive. EToys is expected to lose $1.41 per share this year and $1.15 in 2001.