10 Ways To Know If
You Finally "Got It"
Concerning Business Websites
Internet experts say that the Year 2000 was
Internet experts say that the Year 2000 was
the year that business people "finally got it"
concerning the Internet.
Have you "finally got it," this year or years
ago, Internet-wise?
What does that term mean?
Please let's explain.
The Internet's been available for consumer and
business use for about five years. Each Internet
year is like a dog year--seven years of rapid,
head-spinning change and innovation compressed
into just 365 days.
If you were like lots of people, you thought this
might be a fad like CB radios. Well, it's lasted,
and over 200 million people worldwide are regular
Internet users. Some fad !!!
You probably have a business website. If it's more
than two years old, it's most likely outdated in
its content and appearance, reflecting poorly upon
your business--just as if you drove a dented 1975
Buick to meet and impress your clients.
If you don't have a website, you need one now.
Consumers and business-to-business buyers
regularly use the Internet for information about
products and services and actually buy millions
of dollars of stuff on-line.
This is particularly true of anyone who's well
educated, enjoys a good income, and is upscale.
If you're not on the Internet, these premium
customers will buy from one of your competitors
on the Internet.
You have no problem, though, without a website--
if your market is poor people (those earning less
than $20,000) and/or technophobic cranks. These
two groups do not use the Internet and probably
never will.
If you "finally got it," the ten characteristics
below describe you and your Internet status well:
1. You have a great business website--fully
up-to-date, modern in appearance, and
using the latest Web graphics technology.
You know that a visitor looks at your
websites only FOUR seconds before he/she
decides to leave or stay. When they go
to your site, they stay. Talk about first
impressions and snap judgments !!!
2. Your website was professionally created
and looks first class and unique. It
was not created by a do-it-yourself
template, having a drab techie look,
or by an amateur relative who writes or
draws well. Rather, your website is easy
to read, interesting, colorful and has
motion and excitement.
3. You realize that your business either
is a fully Web-based business or that
the Internet is an extremely important
sales distribution channel to the rest of
your business.
4. You have started to enjoy an increasing
sales per employee because of your business
website, even if you're the only employee.
The national average is more than
a 60% increase in sales per employee, and
you are well on the way there. You brag
about this to friends.
5. You've learned that a business website is
a great cost-cutter, particularly for
printing, postage, overnight delivery
services, long distance phone calls, etc.
You now brag to other business friends that
you're getting your share of the $89
billion eliminated operating expenses
experienced by American businesses,
thanks to your business website.
6. Your business website tells visitors
everything they could think or ask about
your business. You explain your business
fully, without the limits of time and space
imposed by the Yellow Pages and other
advertising media. Although rich in
information plan, your website's
navigation plan allows people to find
things quickly and easily.
7. Your website has a key work strategy and
well selected key words. You've registered
with the necessary search engines. You keep
adjusting you keywords based upon your
WebTrends (or similar product) statistical
website tracking report. You routinely
delete and add new pages, based upon your
WebTrends report findings.
8. You've been gathering e-mails from a variety
of sources and now regularly write and send
e-mails to prospects, referring them back to
your website for more inforation and to you
via e-mail or an on-line inquiry form. You
can tell your friends how much money you have
made from doing this.
9. You've invested a big $70 and have your own
domain name--such as www.jonescompany. You
do not appear as a page in an Internet
directory, such as .geeknet.net/jonescompany.
Using directories makes you appear like
somebody with a serious hobby rather than a
real business. And you never say "I'm on the
Internet" since some realty firm or MLM
company--or phone company or newspaper--
added a listing or page about you to THEIR
site.
10. If you sell products, you are using e-commerce
on your website. You can sell information,
too. You boast to your friends about
this accomplishment as well.
Did you finally get it, Internet-wise, on all ten
characteristics above? If not, contact me immediately.
Nine out of ten or four out of ten is not enough
in the competitive, dog-eat-dog online business
jungle.
WebsiteXpress, indisputably the best firm in the
Internet and website busines, will help you with
any or all of the 10 needs outlined above.
We are accepting some new clients
as well as new projects for existing clients.
Year 2000 is almost over.
Roarinto 2001 with the best possible Internet
strategy and website, ready to crush and destroy
competitors who--yes--just "didn't get it."
Internet experts say that the Year 2000 was
the year that business people "finally got it"
concerning the Internet.
Have you "finally got it," this year or years
ago, Internet-wise?
What does that term mean?
Please let's explain.
The Internet's been available for consumer and
business use for about five years. Each Internet
year is like a dog year--seven years of rapid,
head-spinning change and innovation compressed
into just 365 days.
If you were like lots of people, you thought this
might be a fad like CB radios. Well, it's lasted,
and over 200 million people worldwide are regular
Internet users. Some fad !!!
You probably have a business website. If it's more
than two years old, it's most likely outdated in
its content and appearance, reflecting poorly upon
your business--just as if you drove a dented 1975
Buick to meet and impress your clients.
If you don't have a website, you need one now.
Consumers and business-to-business buyers
regularly use the Internet for information about
products and services and actually buy millions
of dollars of stuff on-line.
This is particularly true of anyone who's well
educated, enjoys a good income, and is upscale.
If you're not on the Internet, these premium
customers will buy from one of your competitors
on the Internet.
You have no problem, though, without a website--
if your market is poor people (those earning less
than $20,000) and/or technophobic cranks. These
two groups do not use the Internet and probably
never will.
If you "finally got it," the ten characteristics
below describe you and your Internet status well:
1. You have a great business website--fully
up-to-date, modern in appearance, and
using the latest Web graphics technology.
You know that a visitor looks at your
websites only FOUR seconds before he/she
decides to leave or stay. When they go
to your site, they stay. Talk about first
impressions and snap judgments !!!
2. Your website was professionally created
and looks first class and unique. It
was not created by a do-it-yourself
template, having a drab techie look,
or by an amateur relative who writes or
draws well. Rather, your website is easy
to read, interesting, colorful and has
motion and excitement.
3. You realize that your business either
is a fully Web-based business or that
the Internet is an extremely important
sales distribution channel to the rest of
your business.
4. You have started to enjoy an increasing
sales per employee because of your business
website, even if you're the only employee.
The national average is more than
a 60% increase in sales per employee, and
you are well on the way there. You brag
about this to friends.
5. You've learned that a business website is
a great cost-cutter, particularly for
printing, postage, overnight delivery
services, long distance phone calls, etc.
You now brag to other business friends that
you're getting your share of the $89
billion eliminated operating expenses
experienced by American businesses,
thanks to your business website.
6. Your business website tells visitors
everything they could think or ask about
your business. You explain your business
fully, without the limits of time and space
imposed by the Yellow Pages and other
advertising media. Although rich in
information plan, your website's
navigation plan allows people to find
things quickly and easily.
7. Your website has a key work strategy and
well selected key words. You've registered
with the necessary search engines. You keep
adjusting you keywords based upon your
WebTrends (or similar product) statistical
website tracking report. You routinely
delete and add new pages, based upon your
WebTrends report findings.
8. You've been gathering e-mails from a variety
of sources and now regularly write and send
e-mails to prospects, referring them back to
your website for more inforation and to you
via e-mail or an on-line inquiry form. You
can tell your friends how much money you have
made from doing this.
9. You've invested a big $70 and have your own
domain name--such as www.jonescompany. You
do not appear as a page in an Internet
directory, such as .geeknet.net/jonescompany.
Using directories makes you appear like
somebody with a serious hobby rather than a
real business. And you never say "I'm on the
Internet" since some realty firm or MLM
company--or phone company or newspaper--
added a listing or page about you to THEIR
site.
10. If you sell products, you are using e-commerce
on your website. You can sell information,
too. You boast to your friends about
this accomplishment as well.
Did you finally get it, Internet-wise, on all ten
characteristics above? If not, contact me immediately.
Nine out of ten or four out of ten is not enough
in the competitive, dog-eat-dog online business
jungle.
WebsiteXpress, indisputably the best firm in the
Internet and website busines, will help you with
any or all of the 10 needs outlined above.
We are accepting some new clients
as well as new projects for existing clients.
Year 2000 is almost over.
Roarinto 2001 with the best possible Internet
strategy and website, ready to crush and destroy
competitors who--yes--just "didn't get it."