And Possibilities For You
On Your Internet Website
Your Immediate Benefits
1. Reach more than 100 million new customers worldwide.
2. Expand the reach of your business to the entire planet.
3. Get immediate customer feedback and questions via e-mail.
4. Save marketing money since the Internet is more powerful and cost effective than the archaic, seldom changing and overpriced Yellow Pages. Downsize your Yellow Pages expenses dramatically.
5. Your business is open 24 hours per day, seven days per week in all of the world's time zones.
6. Save marketing money, since the Internet is cheaper than print, radio and TV advertising.
7. Receive orders directly on-line, adding to your sales without large increases in overhead.
8. Post your basic business information.
9. Rapidly release time-sensitive news, materials and information.
10. Educate your customers in depth.
11. Publish answers to frequently asked questions about your business, its market, its products and services.
12. Market internationally--without people and overhead overseas.
13. Test market new products and services.
14. Communicate to the media (they have e-mail and websites, too).
15. Generate sales leads. WebsiteXpress will teach you how.
16. Keep an e-mail list of customers (called an address book) and mail to them on a regular basis. No money wasted on postage stamps, paper, printing, and envelopes.
17. Seize market leadership and exploit competitors who have no websites.
18. Explain why you are the best and/or most unique provider of what you offer.
Things To Include on Your Website
1. Your company logo.
2. Product listings, photos, detailed information, technical data-- even a catalog.
3. Product ordering form to permit direct secure on-line ordering. This is called "e-commerce," and there are billions and billions of dollars of it. Get your fair share of this.
4. Electronic mail (e-mail) link.
5. Customer Surveys.
6. Contests and Promotions.
7. Contracts and Forms for Customers, Salesmen, and Employees. This saves you on printing as the customer or salesman prints the material on their computers.
8. Information about company locations, hours, owners, officers, etc.
9. Regular newsletters and press releases.
10. Requests for customer feedback.
11. External links to other websites.