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2 semesters - 360 hours

SUBJECTS HOURS
Marketing Information Systems and Marketing Research 60
Marketing Communications 20
Tourism Consumer Behavior 60
Tourism Strategic Marketing 40
Tourism Marketing 60
Services Marketing 60
Human Resources 40
Scientific Methodology 20
TOTAL 360


3 nights per week from Monday to Thursday, from 7 pm to 10h30 pm. Starts in March 1999.


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